I’ve been a web developer for a long time. An eternity in the web world: 15 years. I’ve also spent all but a year of that time consulting, usually for nonprofits and government. I’ve worked in-house and in an agency. I’ve probably worked with a hundred or so organizations in various capacities, from basic development to strategic advice to multi-tier applications. I’ve been around the block, in other words.

And in that time I’ve seen most of the mistakes web developers and web agencies can make, but I’ve also seen a lot of cases where a lack of understanding between the two has cost budget, delayed or killed projects, and left everyone with a bitter taste in their mouths.

So why am I qualified to bridge this gap? I was actually trained in international relations and understand the environment of nonprofits and government as well as business and web development. And since so much of the conflict is needless, I want to put myself in a position to be a trusted advisor without selling anything beyond my advice.

If you’re about to engage in a redesign, create a project site, or want to figure out how to use the web effectively to get your message out and engage people, the content here will help you avoid learning these lessons the hard way. And if you want personalized help or for me to come and talk to your organization, let me know.